DeSoto: A Brief History – Robert Tate @MotorCities

Posted by Charlville
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The first DeSoto automobile was introduced to the public on August 6, 1928. The vehicle sold very well during its first twelve months. The car was named after the Spanish explorer Hernando DeSoto who discovered the Mississippi River in 1541. Walter P. Chrysler had announced the new addition to the Chrysler family in the May 6, 1928 edition of the Detroit Free Press

Read about the history of De Soto

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