SIA Flashback – 21 Years of Chrysler Idea Cars – Daniel Strohl @Hemmings

Posted by Charlville
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Who doesn’t love the Exner era at Chrysler? Sure, everybody thinks of the big fins and big chrome first, but anybody could have tacked those design elements on to a car. Instead, the Exner concept cars always had that something that the buying public wanted – boldness, beefiness, unity of design, the right amount of flash and the appearance of something that could roll off the assembly line tomorrow. The article from Special Interest Autos #13, October-November 1972, includes more than just the Exner era, opening up its focus to the 1940 to 1961 era, but the largest portion of insight into these cars comes from the interview with Exner himself.

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