Lincoln’s first attempt at a luxury pickup didn’t go so well. The Blackwood was basically a cross between the Lincoln Navigator and Ford F-150, sporting fancy trim in the cargo bed with a power tonneau cover. The 2002 production version was a follow up to a warm reception for the 1999 concept, but things cooled off considerably on dealer lots. Parent company Ford planned to build 10,000 of them, but only a few more than 3,330 actually sold. There was no 2003 model in the U.S. market.
It’s hard to say exactly why the Blackwood flopped. In 2002, at least in terms of marketing, trucks and SUVs still had to pretend they could do truck and SUV stuff (regardless of whether or not the owners used them that way). Maybe nobody really wanted a giant trunk instead of a cargo bed. Maybe the rear-wheel-drive-only configuration wasn’t in keeping with the give-me-everything idea of a luxury truck. Or maybe Lincoln buyers who wanted lots of interior space and a giant trunk were already happy with the Town Car.
Whatever the case, the Blackwood was unintentionally rare and now, nearly 20 years later when luxury trucks are part of the standard lineup, could be considered an idea before its time. And yeah, we’ll go out on a limb and say the Blackwood is now cool. This one, up for bids on Hemmings Auctions, has been both enjoyed and preserved well. From the auction listing:
The selling dealer says it was taken on trade, but he became so enamored with it that he drove it for the next three years, racking up 13,000 “trouble-free” miles on the distinctive and rare Lincoln truck. It’s one of only 3,356 produced and the seller notes it “runs and drives like new.”