The Studebaker Corporation was an American automobile manufacturer that operated from 1852 to 1967. Here’s a brief history of the company:
The Studebaker brothers, Henry and Clement, founded the company in South Bend, Indiana in 1852 as a wagon and carriage manufacturer. The company grew rapidly in the late 19th century, and by the turn of the 20th century, it was the largest wagon manufacturer in the world.
In the early 1900s, Studebaker began producing automobiles, starting with electric cars and later adding gasoline-powered models. The company quickly gained a reputation for innovation and quality, and in 1912, it merged with several other automobile manufacturers to form the Association of Licensed Automobile Manufacturers, which established industry standards for design and quality.
During World War II, Studebaker produced military vehicles and played a significant role in the war effort.
After the war, the company returned to producing civilian cars and introduced several popular models, including the Starlight Coupe and the Hawk.
However, by the 1960s, Studebaker was facing increased competition from larger automakers and struggling financially. In 1963, the company merged with the Packard Motor Car Company in an attempt to stay afloat, but the merger was unsuccessful, and Studebaker ceased production of automobiles in 1966.
Today, Studebaker is remembered as an innovative and influential automobile manufacturer, known for its stylish designs and engineering advancements. The company’s legacy continues through Studebaker clubs and enthusiasts, who keep the memory of these iconic cars alive.
The Studebaker National Museum is a museum in South Bend, Indiana, United States that displays a variety of automobiles, wagons, carriages, and military vehicles related to the Studebaker Corporation and other aspects of American history.